Search Term Analyzer (Gads)
Turn your CSV search term reports into actionable insights. Identify budget leaks, ad copy weaknesses, and hidden opportunities in seconds.
Upload Google Ads CSV / TSV
Drag and drop your "Search Terms" report here
Analyzing Report...
Menganalisis Laporan...
Zero-Cleanup Upload Guide
Panduan Upload & Pembersihan Automatik
No need to manually clean the exported file. Our smart parser handles everything:
- Top Preamble Metadata: Automatically detected and skipped until the header row is found.
- Bottom Summary Rows: Rows starting with 'Total:' (e.g. Total: Search terms) are auto-ignored.
Tidak perlu bersihkan fail secara manual. Penganalisis kami memproses semuanya:
- Metadata Bahagian Atas: Dikesan dan dilangkau secara automatik sehingga baris tajuk ditemui.
- Baris Jumlah Bahagian Bawah: Baris bermula dengan 'Total:' akan ditapis keluar secara automatik.
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Keywords to Scale Up (High Conv, Low IS)
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Budget Bleeding (Zero Conv, High Cost)
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Poor Ad Copy (High Impr, Low CTR)
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Negative Intent / Junk Traffic
Direct Analysis Answers
These terms have proven conversions but low impression share. Scale them now.
Highest concentration of "Threat" keywords (junk results). Audit negatives immediately.
Campaigns where CPA > Target CPA. Reduce bids or refine targeting.
Keyword Length Performance
Intent Distribution
Top Efficiency Killers
Analyzing budget waste...
Campaign Performance
Efficiency audit by individual campaign
| Campaign Name | Total Terms | Junk Terms | Spend | Avg. CPC | CPA | Status |
|---|
Keywords to Run in Campaign
High converting terms that deserve their own ad groups
| Search Term | Conv. | Cost | CPA |
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Negative Keyword Candidates
Irrelevant junk traffic wasting budget
| Search Term | Spend | Clicks | Status |
|---|
Budget Bleeding
| Search Term | Spend | Conv. |
|---|
Hidden Gems
| Keyword | Cost | Conv. |
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Length Analysis
| Length | Count | Cost |
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Intent Distribution
| Intent | Keywords | Conv. |
|---|
Recurring Phrases
N-Gram Performance Analysis
N-Gram Explorer
Top recurring phrases (1-5 grams)
| Recurring Phrase | Frequency | Total Cost | Total Conv. |
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Search Terms Detail
| Search Term | Label | Intent | Rationale | Cost | Conv. |
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